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The Strategic Advantage: A Competitive View of Managed Care and Long-Term Care Sales Forces is an annual service that provides a comprehensive overview of pharmaceutical managed care and long-term care sales force structures and strategies.
Key Measures
- Number of managed care and long-term care reps and managers for each sales force
- Reporting structure
- Account responsibilities
Product Benefits
- Provides critical information about how pharmaceutical competitors are staffing and organizing their managed care and long-term care account personnel teams
Methods
The information in the managed care and long-term care summary and company profile sections is obtained from various sources, including in-depth telephone interviews with industry managed care and long-term care sales and marketing personnel.
What business questions does this product answer about overall account structures and staffing?
- What are the sales force sizes and reporting structures of pharmaceutical companies?
- What types of responsibilities do reps at other companies have as far as products and number of accounts?
- What titles are targeted at managed care organizations?
- What types of clinical/medical support do other companies offer?
Deliverables
This report is available via CD-ROM, PDF file, and online through SDI’s Web site.
For more information, please contact us.
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